This client offers its enterprise-level B2B customers an opportunity to enhance their sales process with personalized video demos of their products and services. Any sales video a rep sends to a potential lead is customized based on the lead’s particular interests in the product. Spiral Scout assigned a dedicated team to take over the development process and rebuilt the entire application while optimizing the existing system. The server and hosting costs were reduced significantly – by almost $100,000 in the first year only. The new application that replaced the older one adheres to international laws around GDPR and strict security regulations. It also allowed Consensus to move to a remote work based environment to reduce costs even more for their company.