A Canadian company developed a platform where their clients could start their own fundraisers. Imagine a hospital raising funds for ALV machines. They want a web page with a unique URL and modern design. It should feature the fundraising goal, automated payment processing and integrated payment solutions. The platform generates such web page and the hospital starts raising the funds. The platform automatically captures how much money has been already collected, how much is still left and how many days there are until the end of the campaign. The platform creators retain a small percentage from each donation. At present, millions of users from Canada and North America interact with the platform.